Get ready to grow your business on TikTok!

  • 1

    Welcome to TikTok for Business Bootcamp!

  • 2

    Step 1: Engage

    • Consume before you create

    • Pick a niche (and stick to it!)

    • Join the conversation

    • Chapter Summary

    • BONUS: Some of my favourite creators
  • 3

    Step 2: Activate

    • Define your objectives

    • Hook attention in the first 3 seconds

    • Stay consistent

    • Always add value

    • Be authentic

    • Chapter Summary
  • 4

    Step 3: Refine

    • Quantity > Quality, at least in the beginning

    • Measure the metrics that matter

    • Build community

    • Chapter Summary
  • 5

    All the technical stuff

    • How often should I post?

    • Do I need to dance?!?!

    • Can I repurpose Reels as TikToks?

    • How do I use hashtags?

    • Do I need to use captions?

    • How long should I make my videos?

    • What music should I use?

    • Should I use a Personal or Business account?

    • Do I need to go Live?

    • Should I put titles on my videos?

    • Do I need to be controversial to get views?
  • 6

    What's next?

    • Congrats! Here's what's next...

    • TikTok for Business Cheatsheet