Learn with Jyll

Nope! This program is not in any way affiliated with or endorsed by Google. It’s also not a certification or “official” Google Ads training program — it’s a way to access my coaching services for a fraction of the price of a 1:1 consultation.

I’m Jyll and I worked at Google for 6 years, helping some of the world’s largest companies better manage their advertising and insights using Google's products. We’re talking big budgets, high stakes, and loads of fun (nerd alert).

During that time I grew my own side hustle business solely using Google Ads. When I left Google, I knew I wanted to help entrepreneurs grow, but it was through networking with other small business owners that I realized just how much I could help.

Now, it’s my mission to make my high-impact training, skills and knowledge accessible to the entrepreneurs putting themselves out there, turning their dreams into reality.

I’ve been hired to speak and run workshops for some of North America’s most prominent schools and corporations, including Harvard Business School, DMZ, 3M, and of course, Google.

You can find me on TikTok and Instagram under @The_Google_Pro, where I share free Google tips and digital marketing advice with over 40,000 followers.

I am also an official Google Partner, but again, this program is in no way affiliated with Google. I cannot emphasize that enough.

Courses in this field typically cost hundreds, if not thousands of dollars for a one-off deal, teach theory with almost no in-platform experience, and become out of date in a matter of months. And then what? You’re left navigating the platform solo, using out of date information, with a giant void in your bank account.

That just doesn’t sit right with me. So, this is a membership. You’ll get my continued support that adapts to the Google Ads platform as it evolves. With every training video and monthly live session, you’ll know you’re getting the most up to date information as the platform changes. Best practices, new features — we’ll cover it all.

The best part? You can buy a year’s membership upfront to take advantage of the amazing value of this program.

The program’s content is based on real, technical questions I get asked most often, as well as the common hurdles I see people struggle with. There’ll be opportunities to request specific content throughout the program, and get your niggling questions answered.

Performance Max campaigns, responsive search ads, YouTube best practices, Google Analytics & Shopify connections - we cover all that and more Inside Google Ads.

Yes! Many agencies and marketing teams incorporate Inside Google Ads as part of their new employee onboarding. Inside Google Ads will provide you with the foundation, strategy and tactics to go from zero to 100 in Google Ads. And throughout the course, I suggest additional Google resources that may be helpful to supplement your learning.

While Skillshop is an excellent program and great for getting the basics of Google Ads, it is purely theory based and doesn’t actually take you inside the platform. When I say “Inside Google Ads”, I really mean it — we go inside the platform to learn how it works from a practical standpoint — explaining the theory behind it as we go.

I’m also here to teach you some of the things I only learned once I started building businesses using Google Ads. These aren’t things I learned working for Google — they had to come from experience, mistakes, lost budget, and time. Things I can now save you by delivering lessons in bite-sized Google Ads training videos.

If you know exactly what to look for and who you can trust to deliver the information accurately, sure! What YouTube lacks? Direction and trust. There’s so much conflicting advice out there from self-proclaimed “experts”, that for every answer to your question, there are hundreds of videos stating the exact opposite. It’s… a lot.

Having spent years coaching clients in Google Ads (and actually working for Google), I’m in the unique position of not only having expert knowledge of the platform and how it works, but also the areas people tend to overlook and struggle with. So if you want to save yourself some time and energy, I’ve got the credentials, experience, and knowledge to deliver digestible training based on proven methods — and the data to back it up. Your call :)