Season 13
Episodes
The PPC Mistakes Draining Performance in 2025 - Susan Yen [PPC Zone Aug 2025]
Susan Yen is a PPC strategist with 7+ years' experience helping brands grow through data-driven campaigns. Speaker, team leader, and advocate for inclusion.
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You can find her on LinkedIn:...
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Using Natural Language Processing to Find Opportunities - Matt Shenton [PPC Zone Aug 2025]
Matt Shenton is a Paid Search expert and Biddable Director at Croud, where he leads high-performing teams and delivers data-driven digital strategies for top brands. With over a decade in performance marketing, Matt...
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Reaching Customers in Google’s AI Search Experience - Heidi Sturrock [PPC Zone Aug 2025]
Heidi Sturrock is a search marketing advisor who helps in house teams, agencies, and founders drive profitable growth with Google Ads. With experience managing seven figure budgets across ecommerce and lead gen, she...
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In The Zone! Amalia Fowler and Jyll Saskin Gales [PPC Zone Jul 2025]
Good AF Consulting's Amalia Fowler and Inside Google Ads' Jyll Saskin Gales share a live, unedited conversation originally broadcast on YouTube and LinkedIn. Amalia and Jyll discuss Google Ads strategy in 2025,...
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