ppc.zone | New Perspectives and Insights for Digital Marketers

ppc.zone | New Perspectives and Insights for Digital Marketers

Hosted by: Jyll Saskin Gales

ppc.zone is a live event for PPC practitioners. The goal is to elevate new perspectives and insights in the industry, by providing a platform for everyone to advance their skills. During ppc.zone, 3 speakers will...

Episodes

ppc.zone November 2022: Will Haire “How to prepare your Amazon and Walmart PPC for a more profitable Q4”

Season #4 Episode #14

Will Haire is the Co-Founder of BellaVix, a full-service Marketplace Marketing Agency for direct-to-consumer retail brands who want to aggressively grow sales on the world’s largest marketplaces like Amazon and...
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ppc.zone September 2022: Luna Rocha “Leveraging UGC in Paid Social”

Season #3 Episode #9

Luna Rocha is a paid media strategist with five years of digital marketing experience, both in-house and agency-side. She currently works at Gatorworks in Baton Rouge with a variety of industries ranging from B2B to...
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ppc.zone September 2022: Ashwin Balakrishnan “3 tests you can run to optimize RSA performance”

Season #3 Episode #10

Ashwin Balakrishnan is a marketing strategist who specializes in content, CRO, and community. He currently leads marketing for Optmyzr, where his main focus is helping PPC marketers better understand how to use...
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ppc.zone September 2022: “What's working now in PPC” panel

Season #3 Episode #12

What's working now in PPC - a live panel featuring our speakers from episodes 9-11.   To see more from this event, visit https://ppc.zone/events/ppc-zone-september-2022   Speakers: Luna Rocha is a paid media...
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ppc.zone September 2022: Amalia Fowler “The most common Google Ads errors and how to avoid them”

Season #3 Episode #11

Amalia Fowler is the Principal Strategist at Good AF Consulting, a marketing professor and a Top 25 PPC-er. After working with over 160 accounts across three agencies, her strategy work is driven by her desire to help...
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ppc.zone August 2022 | “Ecommerce PPC: Let's get ready for the holidays” panel

Season #2 Episode #8

Ecommerce PPC: Let's get ready for the holidays - a live panel featuring our speakers from episodes 5-7. To see more from this event, visit https://ppc.zone/events/ppc-zone-august-2022 Speakers: Cory Henke is a...
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ppc.zone August 2022: Menachem Ani "Making the most of Performance Max this Holiday Shopping Season"

Season #2 Episode #7

Menachem Ani is a digital advertising expert with over a decade of success developing high-impact marketing strategies for online retailers and services clients. You can find him on Twitter @MenachemAni To watch or...
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ppc.zone August 2022: Cory Henke “Meta and the New Commerce frontier”

Season #2 Episode #5

Cory Henke is a 5-year ad agency founder with over 15 years of experience in marketing, advertising, and business intelligence. You can find him on Twitter @coryhenke To watch or read Cory’s presentation, visit...
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ppc.zone August 2022: Mandeep Kaur "The Current State of Amazon PPC"

Season #2 Episode #6

Mandeep Kaur is a full-time e-commerce business owner who uses the Amazon FBA model. She wears many hats in her business such as product developer, marketing specialist but takes pride in managing her brands PPC...
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ppc.zone July 2022: Doug Thomas "Ethics in PPC Advertising"

Season #1 Episode #2

Doug R Thomas is the strategist at Magniventris. Magniventris helps organizations make their digital marketing more inclusive, secure, ethical, and effective. Doug draws on his 12 years of multichannel digital...
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ppc.zone July 2022: Sarah Stemen "Returning To PPC In A Time Of Change"

Season #1 Episode #1

Sarah Stemen has worked in digital since 2007, with time spent on both the client side & the agency side. She is currently a Paid Search Manager at Marcus Thomas.  You can find her on Twitter @runnerkik and on...
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ppc.zone July 2022: Armina Fareed "PPC Stakeholder Management"

Season #1 Episode #3

Armina Fareed is an SEO/SEM Specialist at System Soft Technologies. She is Degreed, Experienced, and Passionate about Digital Marketing, Marketing Analytics & Customer Success. You can find her on Twitter...
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