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Google Ads Course: How to start from scratch?

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By: Jyll Saskin Gales, Google Ads Coach

Feeling lost in the world of Google Ads? Don't worry, you're not alone! Many beginners feel overwhelmed by the platform's complexities. But the good news is, there are plenty of resources available to help you get started, including my own Google Ads courses.

 

Which Google Ads Course is Right for You?

Choosing the right course can be tricky, so let's break down the two options I offer:

  1. Google Ads for Beginners
  • What it is: Think of this course as a hands-on workshop where I guide you through the essentials of Google Ads. It's designed to equip you with the knowledge and skills you need to launch your very first campaign.
  • Format: One-time payment for lifetime access to the course materials.
  • Ideal for: Beginners who want a comprehensive, step-by-step introduction to Google Ads without a recurring commitment. 

 

  1. Inside Google Ads
  • What it is: This is like having a personal Google Ads coach in your corner. You get access to over 100 in-depth lessons that are constantly updated as the platform evolves. Plus, you can ask me questions directly and join exclusive monthly member meetings.
  • Format: Monthly or annual Google Ads membership with ongoing access to new content and support.
  • Ideal for: Beginners and experienced advertisers alike who want a deeper understanding of Google Ads and ongoing guidance as they navigate the platform.

 

Other Ways to Learn Google Ads

If neither of my courses feels like the perfect fit, there are other options to explore:

  • Podcasts: Podcasts like Inside Google Ads offer valuable insights and tips on various Google Ads topics.
  • YouTube Videos: Many free Google Ads tutorials on YouTube can help you learn the basics.
  • Online Courses: Platforms like Udemy offer a wide range of Google Ads courses at various price points.
  • Other Practitioners: Many Google Ads experts offer their own courses and Google Ads coaching.

 

No matter which path you choose, the key is to start learning and experimenting. With the right resources and a bit of dedication, you'll be well on your way to mastering Google Ads and achieving your advertising goals.

 

Want more guidance on your Google Ads journey?

Sign up for my free Google Ads newsletter, The Insider, and get insider tips and strategies delivered straight to your inbox.

Jyll Saskin Gales

Jyll is a marketing consultant, coach, teacher, teacher, content creator, author and podcast host. She worked at Google for 6 years and has helped optimize more than 10,000 Google Ads accounts over the last decade.

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Learn with Jyll courses

Inside Google Ads [monthly]

Become a Google Ads Expert. Let an ex-Googler show you how to make Google Ads work for your business. In this program youā€™ll learn insider tips for Google Ads success from Jyll, and get the confidence to handle any campaign, budget, or target independently and successfully. With more than 100 video tutorials, plus access to an exclusive live monthly meeting, Inside Google Ads is what you need to take your Google Ads campaigns to the next level.

$49.00 USD every month

Google Ads for Beginners

If you want to make money from Google Ads but you don't know where to start, this course is for you. In just 3 hours (40 short lessons), I'll guide you step by step through everything you need to know to successfully manage your Google Ads, explained with clear & simple language.

$199.00 USD

The Solo Growth Accelerator

Leverage the proven 4-step formula for simple, scalable business growth ā€” without ads, cold pitching, or 80-hour weeks.Work less, make more. Sound good?

$199.00 USD