Google AdsĀ blog

Tips, tricks and strategies to give your business an edge.

Google Ads for Startups: 7 Tips for Success from an Ex-Googler Nov 01, 2024

By: Jyll Saskin Gales, Google Ads Coach

Google Ads can be a powerful tool for businesses of all sizes. However, startups and scale-ups often face unique challenges when venturing into paid...

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Can you see your competitor's keywords in Google Ads? Sep 18, 2024

By: Jyll Saskin Gales, Google Ads Coach

Have you ever wondered what keywords your competitors are bidding on in Google Ads? While it's impossible to know for certain, there are a few tactics...

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What is Non-Linear Targeting in Google Ads? Apr 02, 2024

By: Jyll Saskin Gales, Google Ads Coach

Feeling frustrated by Google Ads targeting limitations? You're not alone.

While Google's advertising policies prevent directly targeting users...

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What is Indirect Competitor Targeting in Google Ads? Mar 15, 2024

By: Jyll Saskin Gales, Google Ads Coach

Ever wished you could peek into your competitors' Google Ads strategy and see what keywords they're targeting? While I can't offer you that, exactly,...

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