Google AdsĀ blog
Tips, tricks and strategies from Google Ads Coach Jyll Saskin Gales to give your business an edge.
By: Jyll Saskin Gales, Google Ads Coach
You've decided to use the "Maximize Conversions" bidding strategy for your new Google Ads campaign (excellent choice!). But now you're probably wondering, "Wha...
By: Jyll Saskin Gales, Google Ads Coach
Launching a new Google Ads campaign is exciting! But with that excitement often comes confusing questions, especially when it comes to choosing the right biddi...
By: Jyll Saskin Gales, Google Ads Coach
Are you worried about all the changes happening with Google Ads and AI? Between the rise of chatbots, Performance Max campaigns, and constantly shifting "best ...
By: Jyll Saskin Gales, Google Ads Coach
Are you still relying on outdated Google Ads strategies? If you haven't adjusted your approach to match types recently, your search campaigns might be under-pe...
By: Jyll Saskin Gales, Google Ads Coach
Are you concerned that your Google Ads campaigns are not performing as well as they could be? Whether you're a seasoned Google Ads pro or a beginner just start...
By: Jyll Saskin Gales, Google Ads Coach
Want to refine your Google Shopping campaigns and boost performance? Negative keywords will only take you so far. While adding irrelevant search terms as negat...
By: Jyll Saskin Gales, Google Ads Coach
Feeling overwhelmed by the sheer number of products in your Google Shopping campaigns? It's time to implement a strategic approach to product segmentation. Thi...
By: Jyll Saskin Gales, Google Ads Coach
That first email from a Google rep can be exciting. A real Google employee wants to help you? But hold on! Before you jump into a call, it's crucial to underst...
By: Jyll Saskin Gales, Google Ads Coach
Are youĀ constantly tweaking your Google Shopping bids, but not seeing the results you want? You're not alone! Manual bidding can be a real time-suck, and it do...
By: Jyll Saskin Gales, Google Ads Coach
Target ROAS (Return on Ad Spend) is a powerful bidding strategy that helps you optimize your Google Ads campaigns for the best possible return on your investme...
By: Jyll Saskin Gales, Google Ads Coach
InĀ a recent post, IĀ wrote about the importance of having a sufficient budget for your Google Ads campaigns, specifically recommending a minimum of 10 clicks pe...
By: Jyll Saskin Gales, Google Ads Coach
Have you ever wondered if you can dip your toes into Google Ads with a tiny budget? Maybe you're a small business owner thinking, "I'll just try it out with a ...
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