Jyll's Google Ads blog

By: Jyll Saskin Gales, Google Ads Coach

Is your Google Ads campaign giving you a "Limited by budget" warning? Or perhaps you're losing a lot of impression share due to budget? A limited budget can ma...

By: Jyll Saskin Gales, Google Ads Coach

Are you considering using lead form assets (formerly known as lead form extensions) in your Google Ads campaigns? While they might seem like a convenient way t...

 By: Jyll Saskin Gales, Google Ads Coach

Are you an ecommerce business owner or marketer trying to decide between Performance Max and Standard Shopping campaigns for your Google Ads strategy? Both op...

By: Jyll Saskin Gales, Google Ads Coach

Ever wished you could peek into your competitors' Google Ads strategy and see what keywords they're targeting? While I can't offer you that, exactly, I can sha...

By: Jyll Saskin Gales, Google Ads Coach

Are you experiencing a drop in lead quality despite your Google Ads metrics remaining consistent? This frustrating scenario can leave marketers scratching thei...

By: Jyll Saskin Gales, Google Ads Coach

Is the high cost-per-click (CPC) in your niche making it tough to compete on Google Ads? Here are some strategic ways to tackle high CPCs and still achieve you...

By: Jyll Saskin Gales, Google Ads Coach

Are you considering running a feed-only Performance Max (PMax) campaign for your ecommerce business? While this workaround might seem tempting, it's important ...

By: Jyll Saskin Gales, Google Ads Coach

Are you a B2B lead generation business trying to decide between Performance Max and Search campaigns for your Google Ads strategy? While Performance Max offers...

By: Jyll Saskin Gales, Google Ads Coach

Wondering how much you should be spending on Google Ads? It's a common question, and the answer isn't always straightforward. Let's discuss what you need to kn...

By: Jyll Saskin Gales, Google Ads Coach

Have you ever wanted to place your ads on a particular website? Maybe there's a popular blog in your industry, or a news site that your target audience frequen...

By: Jyll Saskin Gales, Google Ads Coach

You're tracking phone call conversions in Google Ads, and it's showing you're getting a ton of calls. But your phone isn't ringing. What gives?

This frustrati...

By: Jyll Saskin Gales, Google Ads Coach

Location, location, location! It's a crucial factor for any local business, and it's equally important for your Google Ads. If you're not familiar with radius ...