Google AdsĀ blog
Tips, tricks and strategies to give your business an edge.
By: Jyll Saskin Gales, Google Ads Coach
Starting a new Google Ads campaign can be daunting, especially when it comes to figuring out your cost-per-click (CPC). How much will each click cost you? Is...
By: Jyll Saskin Gales, Google Ads Coach
Have you ever encountered an "Eligible (Limited)" bid strategy status in Google Ads? It can be a confusing and frustrating message, leaving you wondering...
By: Jyll Saskin Gales, Google Ads Coach
Dreaming of maximizing your return on ad spend (ROAS), but worried your budget might not be up to the task? Many small business owners and marketers...
By: Jyll Saskin Gales, Google Ads Coach
Wondering if Phrase Match keywords can work hand-in-hand with Smart Bidding in Google Ads? The answer is yes! And as someone with over a decade of experience...
By: Jyll Saskin Gales, Google Ads Coach
In most situations, you should use Maximize Conversions bid strategy over Manual CPC.
Why should you care about my opinion? I'm Jyll Saskin Gales, and I...
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