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Google AdsĀ blog

Tips, tricks and strategies from Google Ads Coach Jyll Saskin Gales to give your business an edge.

Google Ads in AI Mode: What You Need To Know May 20, 2026

By: Jyll Saskin Gales,Ā Google Ads Coach

At Google Marketing Live in 2025, Google announced that ads were coming to AI Mode. At Google Marketing Live in 2026, Google finally shared some specifics. Say...

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AI Max for Shopping: Everything We Know So Far [Updated May 2026] May 01, 2026

By: Jyll Saskin Gales, Google Ads Coach

If youā€™re an ecommerce Google Ads advertiser, you know the drill: your Shopping ads are tied strictly to your Merchant Center feed. While that works for someon...

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Jyll Saskin Gales

Google Ads Coach

Jyll is a Google Ads coach, consultant, teacher, content creator, author, speaker and podcast host. She worked at Google for 6 years and has helped optimize more than 10,000 Google Ads accounts over the last decade.

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