Jyll's Google Ads blog
Tips, tricks and strategies from Google Ads Coach Jyll Saskin Gales to give your business an edge.
By: Jyll Saskin Gales, Google Ads Coach
Have you launched a Google Ads Demand Gen campaign, only to watch it fall flat and turn it off in frustration? You’re not alone. Demand Gen is one of Google's ...
By: Jyll Saskin Gales, Google Ads Coach
You’ve meticulously planned your YouTube ad campaign and want to reach a very specific audience. You’ve heard about Combined Segments, a powerful way to layer ...
By: Jyll Saskin Gales, Google Ads Coach, Inside Google Ads
Reaching the right person at the right time with the right message is a foundational concept in Google Ads. One of the surefire ways to reac...
By: Jyll Saskin Gales, Google Ads Coach
Understanding how to effectively reach the right people at the right time with the right message is crucial for success in Google Ads. (No kidding, Jyll!) In
...By: Jyll Saskin Gales, Google Ads Coach
Reaching the right audience with your Google Ads is paramount. But with so many targeting options available, it can be overwhelming to know where to start.
...By: Jyll Saskin Gales, Google Ads Coach
Struggling to scale your remarketing campaigns in Google Ads? Whether you're using Display, Video, Demand Gen, or Performance Max, if you're running a lead gen...
By: Jyll Saskin Gales, Google Ads Coach
Does Audience Targeting Really Matter in Search and Shopping Campaigns?
You bet it does! While Google Search and Shopping campaigns are definitely query-drive...
By: Jyll Saskin Gales, Google Ads Coach
Ever wondered why you can't target certain interests in your Google Ads campaigns? You're likely running into restrictions around what Google considers "sensit...
By: Jyll Saskin Gales, Google Ads Coach
Have you ever wished you could speak directly to your existing customers through Google Ads? Maybe you're launching a new product or service, or perhaps you ha...
By: Jyll Saskin Gales, Google Ads Coach
Want to make your Search campaigns even more effective? Enter Remarketing Lists for Search Ads (RLSA)! This often-overlooked feature lets you add audiences to ...
By: Jyll Saskin Gales, Google Ads Coach
Want to reconnect with potential customers who have already shown interest in your business? That's where remarketing comes in. Also known as r...
By: Jyll Saskin Gales, Google Ads Coach
Please note: the information in this article is out of date. You can now track Gmail ad performance by adding a Segment by "Network" to your campaign-, ad grou...
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