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Google AdsĀ blog

Tips, tricks and strategies to give your business an edge.

a screenshot of the google ads interface showing the custom segments screen in audience manager, with a photograph of a glasses-wearing woman pointing to custom segments
Can you show Google Ads to people who have visited certain websites? Feb 09, 2024

By: Jyll Saskin Gales, Google Ads Coach

Have you ever wished you could target your Google Ads to people who have shown an interest in specific websites? Maybe you want to reach potential customers...

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a happy woman pointing at the google ads logo
Google Ads trick for better results: Custom segments Feb 14, 2023

By: Jyll Saskin Gales, Google Ads Coach

I'm a Google Ads Expert, and I’m shocked that most people don't know this Google Ads trick! It's one of the most powerful ways to reach high-intent...

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Jyll Saskin Gales

Jyll is a marketing consultant, coach, teacher, teacher, content creator, author and podcast host. She worked at Google for 6 years and has helped optimize more than 10,000 Google Ads accounts over the last decade.

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