Google AdsĀ blog

Tips, tricks and strategies to give your business an edge.

Can you use Target Impression Share with Google Maps ads? Aug 05, 2024

By: Jyll Saskin Gales, Google Ads Coach

Can you leverage Target Impression Share to dominate Google Maps ads? It's a question with many layers due to the nuances of how Google Maps ads...

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Google Ads for Service-Based Businesses: A Beginner's Guide to Turning Clicks into Clients Aug 03, 2024

By: Jyll Saskin Gales, Google Ads Coach

Have you ever wished that potential clients would find YOU when searching online for the services you offer? Well, Google Ads can make that wish a...

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What are the limitations of Google Ads Grants? Aug 01, 2024

By: Jyll Saskin Gales, Google Ads Coach & Jason King, Google Ad Grants Expert

Google Ad Grants is a remarkable program that offers registered nonprofits $10,000 per month in free advertising....

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How Can I Target Similar Audiences in Google Ads? Jul 29, 2024

By: Jyll Saskin Gales, Google Ads Coach

Remember Similar Segments in Google Ads? They were a great way to reach new audiences who shared characteristics with your existing remarketing lists. But...

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Which Attribution Model Should You Use in Google Ads? Jul 26, 2024

By: Jyll Saskin Gales, Google Ads Coach

Tracking the success of your Google Ads campaigns can be complicated, especially when you're running ads alongside other marketing channels. That's where...

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Should you use Maximize Clicks or Target CPM bidding with Placements in Google Ads? Jul 25, 2024

By: Jyll Saskin Gales, Google Ads Coach

Do you want your Google Ads appearing on a particular website, app, or YouTube channel? While it's tempting to try and control where your ads show up,...

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Why You Should Start Your Google Ads Campaign Without Guidance Jul 22, 2024

By: Jyll Saskin Gales, Google Ads Coach

Ever wondered why I recommend starting your Google Ads campaigns "without guidance"? It's a common question, and the answer is simpler than you might think....

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Will My Competitors See the Same Auction Insights as Me? Jul 19, 2024

By: Jyll Saskin Gales, Google Ads Coach

Have you ever wondered if your Google Ads Auction Insights match up with your competitors'? It's a common question, and the answer lies in the...

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How to use Auction Insights in Google Ads Jul 17, 2024

By: Jyll Saskin Gales, Google Ads Coach

Are you curious about the Auction Insights report in Google Ads? In this blog post, we'll break down what it is, how it works, and how you can use it...

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What is Impression Share in Google Ads? Jul 15, 2024

By: Jyll Saskin Gales, Google Ads Coach

What is Impression Share, and why should you care about it? In this blog post, we'll break down this important Google Ads metric and discuss how you...

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Do I have to have a website to run Google Ads? Jul 12, 2024

By: Jyll Saskin Gales, Google Ads Coach

Running ads for your business might seem intimidating if you don't have a fancy website. But guess what? You don't actually need a website to get...

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How can I run Google Ads on a single keyword for a set price per click? Jul 10, 2024

By: Jyll Saskin Gales, Google Ads Coach

Are you eager to dip your toes into Google Ads but feeling overwhelmed by the complexities? No worries, I've got your back! Let's break down how to...

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