Google AdsĀ blog

Tips, tricks and strategies from Google Ads Coach Jyll Saskin Gales to give your business an edge.

Should you use Maximize Clicks or Target CPM bidding with Placements in Google Ads? Jul 25, 2024

By: Jyll Saskin Gales, Google Ads Coach

Do you want your Google Ads appearing on a particular website, app, or YouTube channel? While it's tempting to try and control where your ads show up,...

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Why You Should Start Your Google Ads Campaign Without Guidance Jul 22, 2024

By: Jyll Saskin Gales, Google Ads Coach

Ever wondered why I recommend starting your Google Ads campaigns "without guidance"? It's a common question, and the answer is simpler than you might think....

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Will My Competitors See the Same Auction Insights as Me? Jul 19, 2024

By: Jyll Saskin Gales, Google Ads Coach

Have you ever wondered if your Google Ads Auction Insights match up with your competitors'? It's a common question, and the answer lies in the...

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How to use Auction Insights in Google Ads Jul 17, 2024

By: Jyll Saskin Gales, Google Ads Coach

Are you curious about the Auction Insights report in Google Ads? In this blog post, we'll break down what it is, how it works, and how you can use it...

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What is Impression Share in Google Ads? Jul 15, 2024

By: Jyll Saskin Gales, Google Ads Coach

What is Impression Share, and why should you care about it? In this blog post, we'll break down this important Google Ads metric and discuss how you...

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Do I have to have a website to run Google Ads? Jul 12, 2024

By: Jyll Saskin Gales, Google Ads Coach

Running ads for your business might seem intimidating if you don't have a fancy website. But guess what? You don't actually need a website to get...

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How can I run Google Ads on a single keyword for a set price per click? Jul 10, 2024

By: Jyll Saskin Gales, Google Ads Coach

Are you eager to dip your toes into Google Ads but feeling overwhelmed by the complexities? No worries, I've got your back! Let's break down how to...

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Google Ads Course: How to start from scratch? Jul 08, 2024

By: Jyll Saskin Gales, Google Ads Coach

Feeling lost in the world of Google Ads? Don't worry, you're not alone! Many beginners feel overwhelmed by the platform's complexities. But the good...

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Can you change a Google Search Ad to a Call Only Ad? Jul 05, 2024

By: Jyll Saskin Gales, Google Ads Coach

UPDATE NOVEMBER 2024: Google has announced that Call ads are being "upgraded" to responsive search ads, which is Google-speak for Call ads are going...

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How can I customize my Google Ads? Jul 03, 2024

By: Jyll Saskin Gales, Google Ads Coach

Dynamic insertion is a game-changing feature in Google Ads that lets you personalize your ad copy automatically. It's like having a chameleon-like ad...

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How to avoid ad fatigue in Google Ads Jul 01, 2024

By: Jyll Saskin Gales, Google Ads Coach

Ever wondered if your Google Search Ads are getting stale and causing "ad fatigue" among your audience? It's a common concern, especially for those...

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How to Apply a Custom Segment to Your Google Ads Campaign Jun 28, 2024

By: Jyll Saskin Gales, Google Ads Coach

Have you ever wondered how to apply a Custom Segment to your Google Ads campaign? It's a great way to refine your targeting and reach a more relevant...

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