Google AdsĀ blog

Tips, tricks and strategies from Google Ads Coach Jyll Saskin Gales to give your business an edge.

4 Common Facebook Ad Mistakes (And How to Fix Them) Aug 29, 2024

By: Jyll Saskin Gales, Google Ads Coach & Josh Okungbaiye, Facebook Ads Coach

Are your Facebook and Instagram ads not delivering the results you expected? You're not alone. Many businesses...

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Why You Shouldn't Use Auto-Apply Recommendations in Google Ads Aug 26, 2024

By: Jyll Saskin Gales, Google Ads Coach

Have you ever been tempted to let Google Ads "take the wheel" with Auto-Apply Recommendations?

It sounds nice, right? Let Google's AI do the...

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How can local businesses use Google Ads? Aug 22, 2024

By: Jyll Saskin Gales, Google Ads Coach & Harrison Jack Hepp, Google Ads Agency Owner

Are you a local business owner looking to test out Google Ads? It can be a powerful tool to attract...

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Can you Layer Audiences in Google Ads? Aug 19, 2024

By: Jyll Saskin Gales, Google Ads Coach

Have you ever wondered how to get your Google Ads in front of the exact people you want to reach? It's not always as simple as targeting a single...

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5 Must-Have Tools for Accurate Google Ads Conversion Tracking in 2024 Aug 15, 2024

By: Jyll Saskin Gales, Google Ads Coach & Ameet Khabra, Founder, HopSkip Media

Are you ready to take your Google Ads conversion tracking to the next level in 2024? With ever-evolving privacy...

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How to Add Audiences to a Shopping campaign in Google Ads Aug 12, 2024

By: Jyll Saskin Gales, Google Ads Coach

Ever felt like your Google Shopping ads are being shown to the wrong people? Or maybe you're wondering how to zero in on those high-intent shoppers who are...

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Beyond Google Ads: Exploring Microsoft, Meta, and Amazon Ads Aug 08, 2024

By: Jyll Saskin Gales, Google Ads Coach & Navah Hopkins, PPC Speaker & Optmyzr Brand Evangelist

Are you ready to expand your advertising beyond Google Ads? I spoke with Google Ads Expert...

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Can you use Target Impression Share with Google Maps ads? Aug 05, 2024

By: Jyll Saskin Gales, Google Ads Coach

Can you leverage Target Impression Share to dominate Google Maps ads? It's a question with many layers due to the nuances of how Google Maps ads...

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Google Ads for Service-Based Businesses: A Beginner's Guide to Turning Clicks into Clients Aug 03, 2024

By: Jyll Saskin Gales, Google Ads Coach

Have you ever wished that potential clients would find YOU when searching online for the services you offer? Well, Google Ads can make that wish a...

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What are the limitations of Google Ads Grants? Aug 01, 2024

By: Jyll Saskin Gales, Google Ads Coach & Jason King, Google Ad Grants Expert

Google Ad Grants is a remarkable program that offers registered nonprofits $10,000 per month in free advertising....

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How Can I Target Similar Audiences in Google Ads? Jul 29, 2024

By: Jyll Saskin Gales, Google Ads Coach

Remember Similar Segments in Google Ads? They were a great way to reach new audiences who shared characteristics with your existing remarketing lists. But...

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Which Attribution Model Should You Use in Google Ads? Jul 26, 2024

By: Jyll Saskin Gales, Google Ads Coach

Tracking the success of your Google Ads campaigns can be complicated, especially when you're running ads alongside other marketing channels. That's where...

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