Google Ads blog

 By: Jyll Saskin Gales, Google Ads Coach

Are you an ecommerce business owner or marketer trying to decide between Performance Max and Standard Shopping campaigns for your Google Ads strategy?...

By: Jyll Saskin Gales, Google Ads Coach

Ever wished you could peek into your competitors' Google Ads strategy and see what keywords they're targeting? While I can't offer you that, exactly,...

By: Jyll Saskin Gales, Google Ads Coach

Are you experiencing a drop in lead quality despite your Google Ads metrics remaining consistent? This frustrating scenario can leave marketers scratching...

By: Jyll Saskin Gales, Google Ads Coach

Is the high cost-per-click (CPC) in your niche making it tough to compete on Google Ads? Here are ssome trategic ways to tackle high CPCs and still achieve...

By: Jyll Saskin Gales, Google Ads Coach

Are you a B2B lead generation business trying to decide between Performance Max and Search campaigns for your Google Ads strategy? While Performance Max...

By: Jyll Saskin Gales, Google Ads Coach

Are you considering running a feed-only Performance Max (PMax) campaign for your ecommerce business? While this workaround might seem tempting, it's...

By: Jyll Saskin Gales, Google Ads Coach

Are you tired of spending a ton of money on your Google Ads, only to get a bunch of spam leads? Many businesses struggle with this issue, especially...

By: Jyll Saskin Gales, Google Ads Coach

Wondering how much you should be spending on Google Ads? It's a common question, and the answer isn't always straightforward. Let's discuss what you...

By: Jyll Saskin Gales, Google Ads Coach

Have you ever wanted to place your ads on a particular website? Maybe there's a popular blog in your industry, or a news site that your target audience...

By: Jyll Saskin Gales, Google Ads Coach

You're tracking phone call conversions in Google Ads, and it's showing you're getting a ton of calls. But your phone isn't ringing. What gives?

This...

By: Jyll Saskin Gales, Google Ads Coach

Location, location, location! It's a crucial factor for any local business, and it's equally important for your Google Ads. If you're not familiar with...

By: Jyll Saskin Gales, Google Ads Coach

Does your business use a third-party platform like Court Reserve or Acuity or Eventbrite for bookings/appointments/tickets? If so, you're probably familiar...